Bloomin’ 4 Good Program

Welcome to the Bloomin’ 4 Good Program! Each month store leadership selects a different nonprofit organization to receive a $1 donation from the purchase of a bouquet with the purple hanging tag. Use the resources below to let your supporters know.

*See FAQs for calculation.

Bloomin’ 4 Good Program Overview

Supporting the Community with Every Bouquet Sold!

Every time a shopper purchases a bouquet with the purple hanging tag (see below) at your given Giant location, your nonprofit organization will receive a $1 donation. You can help drive bouquet sales and donations with an ongoing campaign to:

  • Promote by emailing supporters.
  • Promote by posting to your social media.
  • Promote by sending press releases to local media.
  • Check in with the store to meet its leadership and check out the bouquet display and stock.

Marketing Tools for Nonprofit Organizations

The more you get the word out to optimize sales and donations, the more you can maximize the benefit to your nonprofit organization. Here are more easy-to-use tools that can help you create a complete campaign, so start spreading the news!

Bloomin’ Benefits!

Read about local nonprofit organizations and how they’ve benefited from the Bloomin’ 4 Good program.

Bloomin’ 4 Good

Doing our part against food insecurity.

Ocean View Presbyterian Church Food Pantry

Bloomin’ 4 Good

A place of restoration and hope.

Frederick Rescue Mission

Frequently Asked Questions


What is the Bloomin’ 4 Good Program?

Give back to the local community with every bouquet of flowers sold! Each time a shopper purchases the Bloomin’ 4 Good Bouquet with the purple hanging tag, $1 is donated to a local nonprofit organization selected to benefit for the month. Every bouquet sold works to give back across the local communities served by Giant Food.

Where can I buy the Bloomin’ 4 Good Bouquet?

Bloomin’ 4 Good Bouquets are available at all Giant Food locations. Look for the bouquets with the purple hanging tag in the floral section of the store. If you can’t find them, just ask a staff member where they are. They’ll be happy to show you!

Does only a certain type of floral bouquet benefit local nonprofits?

Yes, floral bouquets which benefit the selected nonprofit organization of the month are indicated by a purple hanging tag (shown below). The bouquets are “grower’s choice,” so the assortment of seasonal flowers will vary.

How do you calculate the amount of meals a $1 donation provides?

We work with local food pantries and food banks to provide nourishing meals to those in need. According to Feeding America, every $1 donation allows partners to secure and distribute 10 meals to those in need. To learn more, read this article by Feeding America: https://www.feedingamerica.org/ways-to-give/faq/about-our-claims


Can I submit my nonprofit organization to participate in this program?

Yes. Giant Food is committed to serving the communities in which we live and work, so if your nonprofit is 501(c)(3) certified, then visit our Submit Your Organization page to sign up to participate, or visit our website to learn more about our other community programs.